{"id":36334,"date":"2024-12-21T11:33:49","date_gmt":"2024-12-21T11:33:49","guid":{"rendered":"https:\/\/sitemate.com\/?p=36334"},"modified":"2026-09-23T01:21:14","modified_gmt":"2026-09-23T01:21:14","slug":"sitemate-raises-series-a","status":"publish","type":"post","link":"https:\/\/sitemate.com\/nz\/resources\/news\/sitemate-raises-series-a\/","title":{"rendered":"Sitemate raises $27.5M Series A &#8211; Sitemate Newsroom"},"content":{"rendered":"\r\n\r\n\t<!--\r\n  BLOG - \"Sitemate raises $27.5M Series A\" (Newsroom)\r\n  Self-contained Beaver Builder HTML module, built on the BB drop-in template.\r\n  Drop into ONE full-width BB row, zero content padding.\r\n  Rebuild of the published newsroom post onto the canonical blog module.\r\n  Copy is carried verbatim; only the structure is rebuilt.\r\n  Hero is text-only by design: Storm is the only newsroom post with a badge.\r\n  The post's hero image sits as the lead figure at the top of the white card.\r\n-->\r\n<style>\r\n@import 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a.blue-buttons:hover{gap:var(--space-3);background:var(--sm-blue-hover);color:#fff;}\r\n.sm-blog a.blue-buttons img{width:16px;height:16px;display:block;}\r\n.sm-blog a.grey-buttons{\r\n  display:inline-flex;align-items:center;justify-content:center;gap:var(--space-3);\r\n  padding:var(--space-2) var(--space-3);\r\n  background:var(--sm-grey-1);\r\n  color:var(--sm-text);\r\n  text-decoration:none;border-radius:10px;\r\n  transition:all .25s ease;\r\n}\r\n.sm-blog a.grey-buttons:hover{background:var(--sm-grey-2);color:var(--sm-text);}\r\n\/* Responsive 16:9 video embed *\/\r\n.sm-blog-video{\r\n  position:relative;width:100%;padding-top:56.25%;\r\n  margin:0 0 var(--space-4);\r\n  border-radius:16px;overflow:hidden;\r\n  background:var(--sm-blue-light);\r\n}\r\n.sm-blog-video iframe{position:absolute;top:0;left:0;width:100%;height:100%;border:0;}\r\n<\/style>\r\n  <!-- HERO -->\r\n        <a href=\"\/resources\/news\/\">Newsroom<\/a>\r\n        <h1>Sitemate raises $27.5M Series A<\/h1>\r\n  <!-- FIRST WHITE CARD -->\r\n    <figure>\r\n      <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/12\/Hartley-Pike_Sitemate-Series-A.png\" alt=\"Hartley Pike, Sitemate co-founder and CEO, in front of a wall of product icons\" loading=\"lazy\"\/>\r\n      <figcaption>Hartley Pike, Co-founder and CEO of Sitemate<\/figcaption>\r\n    <\/figure>\r\n    <p><strong>December 23, SYDNEY:<\/strong><a href=\"\/\"> Sitemate<\/a>, the software scale-up that builds no code software platforms tor built world companies, today announces it has raised a $27.5M Series A led by Blackbird, with participation from existing investors Shearwater Capital and Marbruck.<\/p>\r\n    <p>Sitemate&#8217;s Series A comes on the back of rapid growth. In the last 12 months, the company has doubled its headcount from 70 to 140 employees including dedicated go-to-market teams in North America, and also <a href=\"\/resources\/news\/sitemate-acquires-asset-management-platform-nomad\/\">acquired and re-branded the software startup Nomad Fleet<\/a> (now <a href=\"\/software\/gearbelt\/\">Gearbelt<\/a>).<\/p>\r\n    <img decoding=\"async\" src=\"https:\/\/sitemate.com\/wp-content\/uploads\/2026\/05\/gb-logo-new-slug.svg\" loading=\"lazy\" \/>\r\n    <p>Sitemate still has its largest presence and customer base in Australia where the company was founded, with dedicated go-to-market teams and established offices in London, Vancouver and Toronto, and Austin (Texas) coming online in 2025.<\/p>\r\n    <blockquote><p>&#8220;Since we launched Sitemate in August 2018, over 6 years ago &#8211; we have grown every single month consecutively, and our growth rate is still increasing year over year,&#8221; says Sitemate co-founder and CEO Hartley Pike.<\/p><\/blockquote>\r\n    <p>Unlike most other built world focused software vendors, Sitemate is a multi-product SaaS company, providing built world companies with a series of best-in-class software tools, which all sit beneath the Sitemate brand and umbrella. Rather than trying to build an &#8216;all-in-one&#8217; software with rigid modules, Sitemate has a product suite more akin to Atlassian, whereby built world companies can choose and deploy any of Sitemate&#8217;s products to solve their built world specific pain points and workflows, while ideally using Sitemate tools side-by-side for additional commercial and integration benefits.<\/p>\r\n    <blockquote><p>&#8220;We see so many built world companies struggle to adopt and use clunky &#8216;all-in-one&#8217; systems, which force many of them to move back to legacy formats like Word and Excel and even paper, because at least paper, Word and Excel are flexible and familiar,&#8221; says Pike.<\/p><\/blockquote>\r\n    <p>Sitemate&#8217;s hypothesis is that built world companies require the flexibility and extensive customisation options of the original no code legacy systems Microsoft Word and Excel, with simple interfaces and UI\/UX that all-in-one systems will never be able to achieve given their broad scope and complexity. Because of this, Sitemate&#8217;s platforms are made up of a series of flexible no code building blocks, which can be configured and combined to meet the needs of thousands of unique processes across specific industries, regions and compliance requirements. Each platform and mobile app is then still easy to use, given each has a constrained scope based on its place in the software landscape.<\/p>\r\n    <blockquote><p>&#8220;It&#8217;s working. We have incredibly strong product adoption, retention and word of mouth because of the flexibility and ease of use of our products,&#8221; says Pike.<\/p><\/blockquote>\r\n    <figure>\r\n      <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/09\/Group-845.svg\" alt=\"The Dashpivot form builder, with field types such as text, number, date, signature and photos dragged into an inspection template\" loading=\"lazy\"\/>\r\n    <\/figure>\r\n    <p>Much like Atlassian builds software tools for developers and software engineers, Sitemate designs and builds its tool for built world workers and their teams.<\/p>\r\n    <blockquote><p>&#8220;We don&#8217;t want to compete with general business softwares or build &#8216;horizontal&#8217; software tools, we are focusing solely on designing built world specific tooling and then plugging into the general business stack like Accounting softwares, CRMs and the Microsoft suite through seamless integrations&#8221; says Sitemate co-founder and VP of Product Strategy Sam McDonnell.<\/p><\/blockquote>\r\n    <figure>\r\n      <img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/01\/Flowsite-integrations-excel.svg\" alt=\"Isometric diagram of Dashpivot connecting through Flowsite to Excel, COINS, Sage, Salesforce, Power BI and Xero\" loading=\"lazy\"\/>\r\n    <\/figure>\r\n    <blockquote><p>Blackbird Partner Tom Humphrey believes Sitemate&#8217;s approach to product strategy is much like its approach to its entire operation, &#8220;One of Sitemate&#8217;s core values is &#8216;Everything Engineered&#8217;. They launched Sitemate with a long-term vision and deep roadmap in-mind, and have been intentional and &#8216;engineered&#8217; every step along the way,&#8221; he says.<\/p><\/blockquote>\r\n    <p>Sitemate plans to deploy this latest round of capital in all areas, doubling down on product and engineering across its platforms and products, as well as expanding its go-to-market presence and customer base across the world.<\/p>\r\n    <h2>See how Sitemate&#8217;s software works for yourself<\/h2>\r\n      <a href=\"https:\/\/dashpivot.com\/signup?reference=sitemate-raises-series-a-article\" target=\"_blank\" rel=\"noopener\">Try it for free <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/07\/white-arrow.svg\" alt=\"\" loading=\"lazy\" \/><\/a>\r\n      <a href=\"https:\/\/calendly.com\/d\/dt2-47k-thk\" target=\"_blank\" rel=\"noopener\">Get a personalised demo<\/a>\r\n  <h2>About The Author<\/h2>\r\n    <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/01\/lance.png\" alt=\"Lance Hodgson\" loading=\"lazy\" \/>\r\n      <h3>Lance Hodgson<\/h3>\r\n      <p>Chief Revenue Officer &middot; <a href=\"https:\/\/www.linkedin.com\/in\/lancehodgson\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/11\/linkedin-icon.svg\" alt=\"\" width=\"16\" height=\"16\"\/>LinkedIn<\/a><\/p>\r\n  <p><strong>Education<\/strong><\/p>\r\n  Cal State Fullerton, College of Business and Economics &#8211; Bachelor&rsquo;s Degree, Business, Management, Marketing, and Related Support Services (Summa Cum Laude)<br \/>\r\n  Orange Coast College &#8211; Business Administration\r\n  <p><strong>Bio<\/strong><\/p>\r\n  <p>Lance is the Chief Revenue Officer at Sitemate, responsible for driving aligned growth across go-to-market, marketing, and revenue enablement teams. He has played a central role in shaping the company&rsquo;s commercial strategy, brand positioning, and path to sustained revenue traction.<\/p>\r\n  <p>Lance has built and scaled cross-functional teams across regions, aligning product, marketing, and commercial execution to support expansion across markets. Today, he focuses on unifying go-to-market strategy and execution at scale, ensuring products are effectively positioned, adopted, and expanded across high-risk industries worldwide.<\/p>\r\n  <details>\r\n    <summary>Past Projects<\/summary>\r\n  <p><strong>B&amp;J Catalano (Mining)<\/strong>Directed the rollout of digital safety workflows for a Western Australia-based mining services company providing earthmoving, transport, and bulk earthworks services. The deployment supported workforce timesheet capture across dispersed, high-risk field operations, improving visibility of work hours, reducing manual administration, and strengthening operational control across multiple project sites.<\/p>\r\n  <p><strong>McKay (Energy and Renewables)<\/strong>Oversaw the implementation of quality management workflows for one of New Zealand&rsquo;s largest privately owned electrical contracting companies, supporting inspection and test checklists, test sheets, and structured photo capture for electrical installations and commissioning activities across industrial, infrastructure, renewables, and marine projects.<\/p>\r\n  <p><strong>Delcon Civil (Civil Construction)<\/strong>Drove the adoption of field reporting workflows for an Australian civil construction company, standardizing site diaries and site photo capture to improve daily reporting consistency, site visibility, and coordination across infrastructure and civil engineering projects.<\/p>\r\n  <\/details>\r\n  <p>Published 12\/21\/2024<\/p>\r\n\r\n","protected":false},"excerpt":{"rendered":"<p>Newsroom Sitemate raises $27.5M Series A Hartley Pike, Co-founder and CEO of Sitemate December 23, SYDNEY: Sitemate, the software scale-up that builds no code software platforms tor built world companies, today announces it has raised a $27.5M Series A led by Blackbird, with participation from existing investors Shearwater Capital and Marbruck. Sitemate&#8217;s Series A comes&hellip;<\/p>","protected":false},"author":2,"featured_media":36336,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","rank_math_title":"Sitemate raises $27.5M Series A - Sitemate Newsroom","rank_math_description":"Sitemate has raised a $27.5M Series A led by Blackbird, bringing its Atlassian style product suite for the built world to life.","rank_math_canonical_url":"","rank_math_focus_keyword":"Series A"},"categories":[19],"tags":[],"industry":[],"product":[],"region":[],"system":[],"content_type":[],"topic":[],"class_list":["post-36334","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company"],"acf":[],"custom_permalink":"resources\/news\/sitemate-raises-series-a","_links":{"self":[{"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/posts\/36334","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/comments?post=36334"}],"version-history":[{"count":2,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/posts\/36334\/revisions"}],"predecessor-version":[{"id":57060,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/posts\/36334\/revisions\/57060"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/media\/36336"}],"wp:attachment":[{"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/media?parent=36334"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/categories?post=36334"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/tags?post=36334"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/industry?post=36334"},{"taxonomy":"product","embeddable":true,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/product?post=36334"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/region?post=36334"},{"taxonomy":"system","embeddable":true,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/system?post=36334"},{"taxonomy":"content_type","embeddable":true,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/content_type?post=36334"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/sitemate.com\/nz\/wp-json\/wp\/v2\/topic?post=36334"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}